What element is a manager using when they review sales reports to identify best-selling products?

The choice of data is correct because reviewing sales reports involves analyzing quantitative information that provides insights into product performance. Sales reports contain numerical data that reflects sales volumes, trends, and other metrics essential for identifying which products are performing well in the market. This data-driven approach enables managers to make informed decisions about inventory management, marketing strategies, and product development based on empirical evidence rather than assumptions or subjective opinions.

On the other hand, qualitative analysis usually pertains to non-numeric information, focusing on subjective assessments and interpretations. Customer feedback, while valuable, involves opinions and experiences rather than hard numbers and may not directly correlate with specific sales figures. Market research encompasses a broader examination of industry trends, competitive analysis, and consumer behavior, but the direct act of reviewing sales reports is specifically tied to examining data.