In which stage of design thinking would a company designer create a simulation of a new product?

The stage of design thinking where a company designer creates a simulation of a new product is the prototype stage. In this phase, designers focus on turning ideas into tangible forms so they can explore how those ideas work in practice. Building a prototype—whether that's a physical model, a digital representation, or a simulation—allows for testing concepts and gathering feedback before finalizing the product. This iterative process fosters exploration and can help identify any potential issues or improvements that could enhance the final design.

While the other stages—such as empathize, test, and implement—play crucial roles in the overall design thinking framework, they serve different purposes. Empathize focuses on understanding user needs, test is about evaluating prototypes with users, and implement involves bringing the final product to market. Thus, the prototype stage is key for creating a simulation that enables designers to visualize and refine their ideas.